OVER 30 YEARS OF BAIT & TACKLE TRADITION
Welcome to Turtle River Trading Co. We're your friendly, small-town bait shop in the heart of Mercer, Wisconsin--serving up fresh live bait and the kind of Northwoods hospitality that feels like home. Whether you're heading to the flowage at dawn or casting off the dock with the kids, we've got what you need to fish the right way.
715-476-0123 * 5227N US HIGHWAY 51, MERCER, WI 54547
EST 1994 * Proudly serving Northwoods anglers
SPRING HOURS
OPEN DAILY
Sunday - Thursday 6 am - 5 pm
Friday and Saturday 6 am - 6 pm
SPRING HOURS
OPEN DAILY
Sunday - Thursday 6 am - 5 pm
Friday and Saturday 6 am - 6 pm
Fishing, Hunting Licenses & ATV/Snowmobile trail passes sold here. Skip the online hassle--swing by and we'll get you set up.
More than just bait
We also carry:
Archery, Hunting & Camping Supplies Apparel
Rods and Reels
Line Winding
Gift Certificates
Looking for something specific? Just ask -- we're happy to special order if we can.
Archery, Hunting & Camping Supplies Apparel
Rods and Reels
Line Winding
Gift Certificates
Looking for something specific? Just ask -- we're happy to special order if we can.